We have seen that during a launch period, most converts come from existing Rally users. These people are not typically from a Creator's community, and they also typically make larger purchases than a community member; anywhere from hundreds to even thousands of dollars. These converts-in will increase the price of the Coin, making it more expensive for community members to buy in. Additionally, when these people convert-out of a Coin, the price will go down, which for community members who bought in when the price was high can lead to a bad experience.